September 28, 2016

Lesson 3: What does VR mean for advertising?

The music artist Laurie Anderson once said that virtual reality (VR) would never be true to life until developers “put some dirt” in it. She’d probably […]
September 26, 2016

VR Market In China Is Crazy, Like Really Crazy

If you think you’ve been hearing a lot about virtual reality these days, it’s nothing compared to what’s going on in China, according to this article […]
September 23, 2016

The future of mobile video is VR

After the dust settles, the real takeaway from Instagram’s cloning of Snapchat is that the connected camera revolution is just beginning. Instagram Stories sends a powerful message to […]
September 20, 2016

New study says people are more likely to buy from brands that use VR

According to a new study, consumers are more likely to buy from brand that use VR. Brands trying out virtual reality as part of a marketing strategy […]